200 N. Harbor Drive, Milwaukee, WI, 53202
German immigrants have deep roots in Milwaukee, and it shows in the long list of German restaurants and businesses involved with the festival. Friday features a 5k run/walk to benefit St. Ben’s Community Meal program, and participants receive free admission and a voucher for food or drinks. Along with popular eats including schnitzel, sauerbraten and giant pretzels, the festival offers a culture tent exploring Wisconsin’s German heritage and marketplace selling traditional clothing, decorations and the ever-popular steins. This year the festival is also introducing a separate, ticketed concert series at the BMO Harris Pavilion, similar to how Summerfest hosts separate ticketed concerts at the Marcus Amphitheater. The festival’s new Jams on Tap concert series will feature Bret Michaels, The Plain White T’s and Three Dog Night.